Every summer in the lower Appalachian mountains, beekeepers are ready to capture one of the most highly sought after mono-floral honeys in the world, Sourwood honey. The Sourwood tree blooms in late June through July, during a period when few other flowers are blooming. Bees are attracted to the highly fragrant blossoms, clusters of bell-shaped flowers reminiscent of Lily-of-the-Valley. Prized by connoisseurs and honey purists worldwide, Sourwood honey is often in short supply. The blooming season is just 25 days.